TheBrandCultureprocessofLesMauvaisGarçons

Client

Les Mauvais Garçons
Services

Brand Strategy

Brand Identity

Brand Environment
Website

lesmauvaisgarcons.ca

Les Mauvais Garçons - Projet - Les MG - Photo principale anglais

Four years of creativity and evolution. Constantly reviewing our way of doing things, refining our workflow, deconstructing & starting over. Always looking for the full potential of each element that makes us who we are, our personality. Redefining our DNA. Grow, evolve, assume ourselves. Define ourselves with our true talent. Brand culture.

Challenge the rules and rethink our service offer. Analyze our strengths, focus our efforts in the right places and use the right people to think, create and develop beautiful, good and concrete stuff. Beyond strategic thinking, build by instinct, with passion.

Challenge the rules and rethink our service offer. Analyze our strengths, focus our efforts in the right places and use the right people to think, create and develop beautiful, good and concrete stuff. Beyond strategic thinking, build by instinct, with passion.

A brand environment, thought to be displayed everywhere.

Enlarge
Enlarge
Enlarge
Enlarge

Brands evolve, so do we. We are what we consume.

Enlarge
Enlarge
Enlarge

Appropriate our personality and spread it to all our platforms.

Enlarge
Enlarge
Enlarge
Enlarge

Rebuilding the digital universe

Rethink our website and bring to life a provoking, but above all, unforgettable experience. Without abuse. Refine and highlight the fruit of our maturity while remaining authentic and bold.

Les Mauvais Garçons - Projet - Les MG - Site web mobile

Les Mauvais Garçons - Projet - Les MG - Site web page agence

Les Mauvais Garçons - Projet - Les MG - Site web projets - EN

Put our brand culture at the forefront of a controlled and thoughtful universe. Transpose our DNA on a scalable and intuitive platform. Stay true to ourselves and ensure full control of what is being conveyed. Speak our own way and convey relevant information without any unnecessary detours. Create an awe-inspiring, but simple tool.

Put our brand culture at the forefront of a controlled and thoughtful universe. Transpose our DNA on a scalable and intuitive platform. Stay true to ourselves and ensure full control of what is being conveyed. Speak our own way and convey relevant information without any unnecessary detours. Create an awe-inspiring, but simple tool.

Project

The Brand Culture process of Les Mauvais Garçons
Client

Les Mauvais Garçons
Services

Brand Strategy

Brand Identity

Brand Environment
Website

lesmauvaisgarcons.ca

Previous project

Into the North - A web series for Tourisme Eeyou Istchee Baie-James

Previous project

Into the North - A web series for Tourisme Eeyou Istchee Baie-James

Les Mauvais Garçons - Projet - Into the North - Parent mobile

View

Next project

C’est où ça - A territory campaign for Région L’Islet

Les Mauvais Garçons - Projets - C'est où ça - Région l'Islet - Famille

View

Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random

Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random
Random

Randomize Restart